Wednesday, March 4, 2020

All About SEO On Page Optimization

on page optimization

When we search a topic on Google, we will get a lot of results. 80% of the users click on first result or nearby results. That means if we are running a website and we need more traffic, our webpage must be shown on top of the search result. For that we have to do a practice on our website called On page optimization. On Page Optimization is an art of work done on a webpage to achieve top rank in google search results, when the user search about our webpage topic.

Methods for On Page Optimization

1. Title Optimization

2. Meta Description Optimization

3. Content Optimization

4. Anchor Text Optimization 

5. Keyword Optimization

6. Image Optimization.

1. Title Optimization.


Title is the main factor of On page Optimization. Try to write title in 55- 60 characters including space. Moreover pixel width matters more. Try to set title width within 512 pixel. Our title must be that much beautiful and related to our page content, so visitors will attract to our page. Try to give focusing word as title. Our title should be meaningful and unique. Writing title in capital letters is important. Google Spider will never give forgiveness for spelling mistake and grammar mistakes.

Snippet.

Organic search result we see, when we type a topic and click on search is known as Snippet. Snippet contains URL, title, and description.


2. Meta Description Optimization.



The meta tag description must be written within 155-160 characters for webpage and for blogs the character must be write within 155 characters.








3. Content Optimization

Content is the main part of a website. Content can be written text, images, charts, videos, etc. The main content section of a webpage is HTML body section. Other than main title, H1 (Heading 1), H1, H2, H3, H4, H5, H6 can be added in content portion. In case of absence of main title, google shows H1 in search result.

4. Anchor Text Optimization.

Anchor Text Optimization

Anchor text are normal text on content portion which is loaded with hyperlink added text. Adding anchor text on webpage will helps to boost Google's crawling bot.

5. Keyword Optimization.

Try to add the focusing keyword on content portion atleast 3 times. Always write your content in simple english. Researches says users like simple english more than heavy language.


6.Image Optimization.


Google can't recognize any images by its own. google understands image by reading "alt tags" and "image title tags" attached to it by webmaster.






visit my post about History and Evolution of SEO

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